Putting The Email Wardrobe Effect into practice is the difference between making some sales or making a ton of sales…
And all from the same list and same offers you have now.
Let me explain.
Let’s think for a moment about a wardrobe.
Your wardrobe, for example…
What does it have on the inside?
Clothes.
All kinds of clothes.
Clothes that range from your everyday clothes and seasonal clothes to your special events clothes.
They’re all in there.
And your email is almost like your wardrobe…
But only almost…
Why is that?
Well, because if you open your wardrobe, you can mix some clothes and get a new combination that offers you a unique look, a new unique vibe…
That matches the event, the season, the moment…
And it’s this unique combination, perfectly matched with the moment, that attracts people’s attention.
Using this wardrobe example, let me ask you…
Where do you think most email lists miss a significant amount of sales? Most likely yours too?
Simple: they don’t create consistent “new looks” for their offers. And their offers lose interest… and ultimately stop selling.
It’s what I call the “offer commoditization.”
Just like with your wardrobe, if you’re not repurposing your offers and presenting them differently to your email list, you’re leaving a lot of sales behind…
All because people get saturated from seeing that “look” over and over.
Let’s face it…
Probably you saw some of your offers lose interest, with your emails not driving as many sales as they used to.
And you probably thought that the problem was with your list that needed new subscribers or the offer that was no longer working.
Let me tell you a little secret…
It’s most likely neither of those reasons.
The list is good enough, and so is your offer.
If it worked before and the content is still worth it and updated, the problem is neither the list nor the offer.
- The problem is that you’re presenting it with the same “clothes” over and over. And if people didn’t act before, you’re not giving them enough new reasons to act now.
- And even more commonly, you’re presenting it with a look that you believe everyone on your list resonates with.
These are great reasons why you’re leaving a lot of money on the table…
And also great reasons why people lose interest and unsubscribe from your list.
But we can fix that.
Remember, even inside your highly targeted list, you’ll find very different people from different realities and with very different motivations.
Not addressing those differences is the same as ignoring the real problems and going with a one-fits-all message.
And that is a long-term “interest and sales killer.”
I present you with The Email Wardrobe Effect.
By presenting your offers under different hooks, you’ll drive consistent extra sales from your existing assets.
It’s like mixing the clothes of your offers and showing them up as an exciting new thing…
Instead of showing up the same way… every… single… time.
Check these results from businesses like yours…
An accounting consulting client using The Email Wardrobe Effect with one of their programs (a $1,497 real estate accounting program)… drove an extra $43,413 in sales with a 9-emails campaign promoting a dormant asset.
I’ve also used The Email Wardrobe Effect to help a business coach convert a $99 program into a $1,497 program. And we sold three new versions of this program right on day 1.
Ask yourself…
Do you have a large number of unconverted prospects or a large number of one-time buyers on your email list?…
If you answered “yes,” there is a massive opportunity to pull extra sales from your current list using The Email Wardrobe Effect.
And we can do it now.
What The Email Wardrobe Effect does is that it pulls consistent extra sales from your list without the need to come up with new offers.
It gives you time to come up with new offers…
More time to spend with the kids…
More “time” to invest in what you love doing.
It’s about getting more from what you already have.
The Process is Simple
(1) We’ll chat about your offer and your list…
(2) I’ll identify exciting new ways to present it to your list…
(3) Write all the emails for you…
(4) You click send and collect the profits.
It’s that simple.
But that’s not all…
There is a Guarantee
If my emails don’t drive a positive ROI, you’ll get your money back… or I’ll offer you more emails until you get your investment back.
Why am I doing this?
Because I’m so confident in my ability to deliver on my promise, so I’m willing to put my money where my mouth is.
If I don’t deliver, you shouldn’t pay.
Simple as that.
If that sounds fair to you, then…